Peeping through crystal ball- Windows 8.2 RT and Windows Phone

With the next version of RT and Windows Phone, I see them being tightly knit if not one. All the steps and cues in their current respective OS leads to the same. Let’s break it down.

  • Desktop tile disappeared in Windows 8.1 RT. Won’t be too long till the desktop completely disappears in RT. If desktop disappears, it automatically becomes Phone OS, except just not as powerful (traditional power users trace it back to command prompt).
  • Office apps from Windows Phone will be ported over to Windows 8.2 RT, which again means that need for desktop on RT is gone.
  • Windows phone and Windows RT are now put to the glaring similarity. Windows Phone will get Charms equivalent in next version(notification center) and by the subsequent version, I won’t be surprised if the OS are interchangeable. In it’s current iteration, Windows RT is a lot more powerful than Windows Phone, lack of apps aside. In future, I see Windows Phone getting replaced over Windows Phone.
  • It will take at least two iterations for both of those OS to mesh very tightly together. I think it is a win-win for both. Windows RT is the boat to ride.
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Things wrong with Windows Phone-Microsoft/Nokia!

I have been an avid enthusiast of Windows Phone platform since the Windows Phone 7 platform, that is now discontinued. This brings me to problem numero uno. Leaving behind those users is/was a huuuuge mistake by Microsoft. I DO not know why a company would do that ever. I know the change in Kernel mumbo-jumbo, but Microsoft did pretty much the same thing it did with Windows Mobile Users. These disgruntled users flock to another platform—-NOT WINDOWS PHONE. Microsoft needs to drill this in their head asap. Discontinuing a platform, its app store, no more updates and constantly changing OS doesn’t give confident to developers. They don’t create apps and as a result app store doesn’t have quality first party apps and as a result the users don’t get the phones. Users do not know Windows Phone 8 is different. They look at it as that “crap” platform that was discontinued…with no major updates.

Problem number 2: Microsoft should not hold “exclusive” or “wanted” apps for a specific release dates…if it’s ready, release it. You aren’t exactly at the front and center of mobile app numbers that you feel like you should do special press release or OS release and make user wait. AGAIN, more disgruntled users.

Problem number 3: Updates. Need I say more. Windows Phone was supposed to be a platform that could update….but guess what Microsoft decided to pimp out those updates at the mercy of carriers who doesn’t give rat’s ass about updates after selling the phone. Microsoft should control this channel completely. Screw the carriers.

Problem number 4-Nokia: Exclusive models and variants. What is up with a model number for ATT and another one for Verizon and another one for t-mobile. 920, 928 and 925 respectively. That is so asynchronous. Why can’t one flagship launch? Lumia 920 on all the carriers. F*ck Carrier exclusivity if they don’t support updates. It also helps building brand or model recognition. Imagine S4 or I5 being released on different carriers with different names. A phone never gets popular since the variants are divided up….one phone never builds up recognition.

Problem number 5-Microsoft: Microsoft has already slowed down with the development of Windows Phone. And with Windows RT merging, I see the problem only getting worst. GDR’s are not exactly feature-packed  release and could never match Androids/iOS. Lumia Phones will, but Windows Phone with only GDR’s will never match feature parity until Windows Phone 8.1 But, by then Apple/Google would have moved on. Microsoft is shooting at a moving target and seems like they are always behind with their current philosophy. What gives? Are they really that oblivious?

Problem number 6: Exclusive apps. Dafuq. Again the ecosystem needs to grow and for that reason, you need everyone with equal access to all stores in the app and not just select few. Kinda shitty thing to do really. And then they wonder why the platform doesn’t grow. well, how would it if they purposefully cripple it.

Problem number 7: Letting carriers strip out features. Data sense in GDR2 is the glaring example of failed strategy. These features should never be allowed to be controlled by carriers. In developing world, these features are the single biggest selling point in markets. In India, I know this from experience, People get android because people can tether/internetshare/wifi-share etc. from their phone. Most carriers that carry Windows Phone take out features like Internet Sharing/Data sense. Once again, a stupid move by MS. This needs to be addressed as people flock to platforms that allow. In developing market, Windows Phone competes with Android only. Apple is a super-niche product….never a worthy competitor. Android gets users because, these features are so readily availbale. It is ridiculous and baffling when a friend/family asks for what phone to get and you have to add “caveats” and add points in a way that they would not get an android which they end up getting anyway because of this silly Microsoft bullsh*t. Sad to see a user go, after they love the phone but one thing they want to use wouldn’t be allowed.

FIX this Microsoft. If anyone at Redmond is reading this, if you are wondering why your devices aren’t selling well in markets like India, China etc. Because, people want those features and you don’t allow until you get in bed with Carriers. GET IT?

Windows store growing 10 folds. Surface 2, Surface Pro Announced

A year ago, Windows store launched with 10,000 apps and now it is up to 100,000. Ten fold growth. Great opportunity for developers to capitalize on.

Facebook is coming later this year along with other high profile-apps. One of my favorite is Mint. Check out the picture below to see what all is already in the store and coming later.

 

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New devices launched:

Surface 2- $449. Surface Pro- $849. Surface RT- $349(1st generation)

Speculation:

Surface mini will be priced at $249. Surface phone at $199.

 

With this Microsoft has effectively covered all price points ranging from $199 to $849 in under a year. Something that took Apple 7 years. Microsoft is a devices company indeed.

Real Reason why Microsoft wanted to be Device and Services company.

No matter what they want to make their customer base/shareholder believe that vertical integration is being done to provide a good end-user experience, but the real reason I believe they are making their own hardware is because other companies don’t want to make good hardware for Microsoft. Microsoft’s support is dwindling.

When Microsoft bought Nokia, same thing happened. This was my first clue behind the reason I mentioned above. I am more than willing to bet that Nokia wanted to venture into other OS’es to make sure they stay afloat and in doing so, they would have treated Windows Phone just like every other OEM. Continue reading “Real Reason why Microsoft wanted to be Device and Services company.”